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Ta’atheer is Arabic for impact influence and creating legacy. The new name encompasses the change in mind-set of businesses and investors that are socially responsible to focus on social programmes that ensure sustainable impact and value. The 14th edition of the CSR event; Ta’atheer took place with a focus on sustainable giving. The forum highlighted new areas of growth for charitable and corporate responsibility programs as well as developed social impact projects to maximize the impact of sustainable giving across the region.