Storytelling has been and always will be the single most valuable skill any PR pro must have. Storytelling is an art: and several skill sets go into storytelling Most great speakers understand that communicating a powerful idea is best done through storytelling and building a narrative. This practical and interactive communications course is designed to address both internal and external audiences. You will learn the key elements to conveying an inspiring message in an impactful clear manner to create audience engagement and see several role model examples. You will understand the important ingredients of both planning (designing) and delivery techniques wherein you shine in sharing this powerful idea. For the external audiences: you will integrate your organisations public speaking guidelines and presentation aids. You will be given the optional opportunity to practice storytelling during the session. Come prepared to develop your storytelling skills and have a lot of fun!
Founded in 1992, the London School of Public Relations (LSPR) is a training and business development organisation that provides support to numerous multinationals, SMEs and NGOs in the UK and globally. Our primary mission is to provide courses that explain how brands can build reputational capabilities that help organisations to stay competitive and take advantage of the growing importance of social influence and public relations in the changing nature of business.