CPD Events

The Essentials of Blog Writing

01 Nov 2022

About the event

 This one-day certified Blog Writing course is designed to help you define your goals: create short and long-term strategies for your blog: and helps you explore the topics to write about and how to achieve SEO optimisation. The course focuses on the vital skills for your blog to be a success: both in developing the content and maximising the marketing opportunities that blogging brings to your brand. Our expert trainers will help you develop your ability to write clearly: confidently: and consistently to gain brand reach and create shareable content. Good quality writing: whether for reports: presentations: marketing materials or online: it is essential to convey messages clearly and reflect well on the organisation and the writer. Many organisations use blogs as an essential part of their digital marketing strategy to humanise brands and to drive new traffic to their website. You will receive friendly: practical: and constructive feedback throughout the blogging course. The opportunity to discuss and share your ideas within a discussion-led training environment is an essential and practical part of developing your blog writing skills: helping you develop the style: tone: and scope of your writing. You do not need previous experience of to attend the blog writing course.

CPD Provider

London School of Publishing (LSP)

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London School of Publishing (LSP)

London School of Publishing (LSP)

We offer a range of training that suits the needs of our delegates, whether it be day or evening training. Our purpose is to provide delegates with a dynamic and practical training experience, reflecting key trends in publishing, such as e-books, self-publishing and developments in "agile" publishing. LSP undertook a strategic review to focus on five areas: (1) Editing: book editing, sub-editing, copy-editing; (2) Digital: social media, Adobe, e-publishing, writing for the Web; (3) Visual: picture research, infographics, art history; (4) Literature: creative writing, poetry, the novella and (5) Presenting: presenting skills, corporate presentations. Located in Notting Hill Gate and Kensington, LSP has an ideal central London location to deliver its courses. LSP courses are CPD approved, facilitating employment and promotion.