About the event
This workshop will help attendees learn how to write engaging and high impact copy. It will include best practice for editing copy; the basics of Content Marketing and Search Engine Optimisation (SEO) to maximise reach in digital platforms. Likewise; it will include tools to stand out in print platforms. Participants will get tips and tools to craft messages that turn audiences attention into action. This will be an interactive and practical session; with plenty of opportunities to practise skills and receive feedback.
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Knowledge Exchange Group
Working across the public, private and third sector Knowledge Exchange Group contains four divisions providing you with everything you need to learn, train, develop and share expertise. We believe that knowledge is central to social and economic growth, and that through sharing information, best practice and innovative thinking we can help facilitate positive change. We do this by providing access to data, meaningful engagement with industry experts, influencers, academics, leading practitioners and thought leaders.
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