Many companies use blogs as an essential part of their digital marketing strategy to humanise brands and to drive new traffic to their website. Run through an Adobe authorised training centre; this one day course is designed to help you define your goals; create a short and long term strategy for your blog; and teach you how and what to blog about - vital skills if your blog is to be a success. You need no previous experience to attend this course.
Founded in 1992, the London School of Public Relations (LSPR) is a training and business development organisation that provides support to numerous multinationals, SMEs and NGOs in the UK and globally. Our primary mission is to provide courses that explain how brands can build reputational capabilities that help organisations to stay competitive and take advantage of the growing importance of social influence and public relations in the changing nature of business.