A practical and hands on course that focuses on improving your press release writing skills. Delegates will be taught the fundamentals of press release writing including the 5 W's of Who; Why; Where; What and When. The course will also cover: understanding the media; how to create excellent contacts with the media; getting the structure and balance of information right within a press release and how to make your press releases stand out from others.
Founded in 1992, the London School of Public Relations (LSPR) is a training and business development organisation that provides support to numerous multinationals, SMEs and NGOs in the UK and globally. Our primary mission is to provide courses that explain how brands can build reputational capabilities that help organisations to stay competitive and take advantage of the growing importance of social influence and public relations in the changing nature of business.