This informal CPD article Mistakes That Startups Are Doing When It Comes To Data Science was provided by The Tesseract Academy, offering consultancy services to help your company become data driven, whether you are an entrepreneur, a start-up or a corporate.
In the digital age we live in now, data science is an important part of almost every industry. From health care to money, data science can be used to solve hard problems and learn important things. Even startups are part of this trend. But when it comes to putting data science into their business plans, startups often make a number of mistakes. Here are some of the most common data science mistakes that startups make.
1. Getting started too late
Startups often wait too long to use data science in their business plans, which is one of the most common mistakes they make. Startups usually work on their products and services first and then think about data science as an afterthought. But this way of doing things can lead to missed chances and lost money.
Data science should be part of the business plan for the startup from the start. "Data science mistakes that new companies are making" Starting early also lets the startup create a data-driven culture from the start, which makes it easier to use data science in the future.
2. Using the wrong measurements
When it comes to data science, startups also make the mistake of putting their attention on the wrong metrics. Startups often use "vanity metrics" like the number of users or downloads to measure their success, without taking into account the quality of these metrics or the data behind them.
Instead, startups should pay attention to metrics that help them reach their business goals. For example, if the startup is focused on user engagement, then metrics such as time spent on the platform or retention rates are more meaningful than the number of downloads. Focusing on the right metrics enables startups to make data-driven decisions that align with their business goals.