CPD - Benefits of Business Sustainability Courses

CPD - Benefits of Business Sustainability Courses

05 Oct 2023

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In recent years, the concept of business sustainability has grown significantly due to evolving environmental concerns and societal expectations. Organisations are increasingly becoming more aware of their broader responsibilities, acknowledging the impact they have on society and the planet. Furthermore, customers are prioritising it in their choices and brand loyalty. This article will outline why business sustainability is important and the benefits of undertaking a CPD course.

What is Business Sustainability?

Business or Corporate Sustainability is the practice of managing environmental, societal and governance (ESG) impacts to ensure the responsible, ethical long-term growth and prosperity of an organisation as well as society. It can typically involve incorporating these issues into decision-making, processes and company operations, measuring and reporting on any improvements achieved.

As all organisations are different, business sustainability practices can be individually tailored with the aim of balancing profitability and responsibility. This will require the assessment of environmental footprints, diversity and inclusion, and setting meaningful goals. These may include, conserving natural resources, reducing carbon emissions, ensuring ethical supply chains or fostering community engagement.

Why is Business Sustainability Important?

The importance of sustainability for businesses cannot be underestimated. Here are just a few fundamental reasons why it is so essential:

Environmental Stewardship

Organisations play a key role in environmental stewardship by responsibly managing and protecting the natural environment. Given challenges like climate change, resource depletion, and biodiversity loss, businesses have moral and ethical obligations to minimise their environmental impacts, including conserving ecosystems and promoting sustainability.


Brand Management comprises the development of a company’s reputation within the market. As individuals become more climate conscious and environmentally aware, they are more likely to choose a company that reflects their own world viewpoints and values. By adapting and embracing sustainability, businesses are better able to meet customers’ expectations and secure financial success within a changing landscape.

Risk Mitigation

Through proactively addressing environmental and social issues, organisations can reduce the likelihood of legal liabilities, reputational damage and supply chain disruptions. This helps safeguard the company’s financial future, the interests of stakeholders and the livelihoods of its employees.

Benefits of becoming a sustainable business

Reduced Organisation Costs

Sustainable business practices can lead to a reduction in organisational costs through a variety of means, including improved energy efficiency, waste reduction, streamlined supply chains, enhanced employee productivity, long-term planning and incentive schemes.

Attracting High Value Talent

Sustainable businesses attract top talent and employees are more likely to remain with an organisation that aligns with their values. Many job seekers believe that environmentally sustainable companies are more attractive, so professionals are generally more likely to apply and accept employment from socially and ethically responsible organisations.

What skills do you need to work in Business Sustainability?

Organisations often require varied workforces and may look for slightly different skillsets from their employees. Many candidates will come to business sustainability with experience in the following: Environmental Sciences and Engineering, Energy, Ecology, Bioscience, Earth Sciences. However, even without a background in these subjects, it is possible to upskill and position yourself for a role in the sustainability sector.

Soft Skills are vital in an emerging sector like business sustainability and can be broadly applied across roles. Interpersonal communication or active listening can help build relationships and facilitate better understanding. Negotiation and conflict resolution skills are essential for resolving any disputes, and good leadership is necessary for driving forward initiatives and inspiring teams to embrace sustainable practices.

Green Skills: These can incorporate the knowledge, abilities, values and attitudes needed to live in, develop and support a sustainable and resource efficient society. Green skills are crucial for both individuals and organisations to contribute towards a more environmentally conscious, greener future whilst also meeting the demands of a rapidly changing job market. To gain work in the sustainability sector, you may need to show that you have a track record by demonstrating how you implement these skills and beliefs into your own life.

Business Knowledge: Understanding how business works is imperative to be able to make positive changes within an organisation. Different sectors will have various requirements and, depending on your field, you may need specific knowledge related to corporate sustainability, such as disposing of hazardous materials, or local regulations and laws around environmental practices, for example.

What roles can you obtain following a Business Sustainability CPD course?

As climate change and sustainability become ever more important, business sustainability can be an exciting and rewarding sector to work in. Many of these skills and knowledge will be vital across all industries. Business sustainability CPD courses are a great way for organisations to introduce this learning to their workforce. This will ensure that all staff are aware of their responsibilities towards sustainability and these skills are valuable in both our professional and personal lives. There are many different roles within corporate sustainability and these may include:

Sustainability Manager/Director: Sustainability Directors or managers develop and implement sustainable strategies within organisations. They cover any sustainability initiatives, set goals and targets and report on their progress.

Corporate Social Responsibility (CSR) Managers: The work of a CSR Manager focuses on enhancing an organisation’s social and ethical operations. They work to improve relationships with stakeholders and develop community engagement programmes. They also ensure ethical labour practices and ethical sourcing in their supply chain.

Environmental Consultants: Environmental Consultants offer expert advice to organisations on how they can not only reduce, but minimise their environmental impact. Providing advice on complying with government environmental legislation, often conducting environmental assessments and recommend sustainable practices. They can also assist the sustainability directors with the development of any sustainability management plans.

Renewable Energy Analyst: Energy analysts work on the development and implementation of renewable energy projects. They conduct financial analysis and assess the feasibility of renewable projects, supporting the transition to using clean energy. 

Sustainable Product Manager: Sustainable Product Managers are responsible for developing and promoting environmentally friendly products and services. Working to reduce the environment impact of products, they may work with the marketing or brand management team to communicate the benefits to their customers.

Business sustainability CPD training

What are the benefits of Business Sustainability CPD courses?

Whether you are currently involved in business sustainability or are considering a career in this field, enrolling in a CPD course can be extremely beneficial. In an evolving sector, ongoing training is indispensable to keep relevant knowledge and skills up to date. It is essential to convey to potential employers that you are committed to expanding your abilities and will also help to enhance your CV. Participation in a structured CPD course indicates your dedicated approach to Continuing Professional Development, which is an important initial step towards entering the sector.

It's advisable to assess what you seek to achieve through any further learning activities and to ensure that course objectives align with your personal or professional goals and aspirations. A key selection of learning can be found within our CPD Courses Catalogue hosted on behalf of our members. Numerous options are available, whether you prefer in-person, online, or blended formats, allowing you to choose the one that suits your schedule and timeframe. This flexibility enables you to enhance your skills at your own convenience and pace.

All the certified training has been reviewed and recognised as meeting the required industry standards and benchmarks. To find out more about a particular CPD course listed on our website, you can complete an enquiry form and the details will be sent directly to the relevant CPD provider.

How to become an accredited CPD training provider

We hope this article was helpful. Established in 1996, The CPD Certification Service is the world’s leading and largest CPD accreditation organisation working across all industry sectors. If you offer training courses, conferences, workshops, eLearning or events that may be suitable for Continuing Professional Development, please visit the Become a CPD Provider page or contact our team to discuss in more detail.

Alternatively, if you are looking for a free online CPD record tool to help manage, track and log your ongoing learning, as well as store your professional training records and attendance certificates in one simple place, go to the myCPD Portal page.

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